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Having done some work in this space I can tell you the exact process. Applications on your phone provide a maid. Mobile Application ID. Which reports back it's(
by jmatthews 6y ago
Having done some work in this space I can tell you the exact process. Applications on your phone provide a maid. Mobile Application ID. Which reports back it's(the phones) geo location. Using some basic statistics regarding location, duration of stay, time of day, you infer home address, work address. Once you have a small foothold you go to aggregated data repositories and run a query. Once you get a positive hit the rest is dead simple.
- kjaftaedi 6y agoOut of curiosity, are you able to provide any examples of these aggregated data repositories?
- soared 6y agoData management platform 'dmp' is the software where these segments are stored and used in advertising. ie http://www.oracle.com/us/solutions/cloud/data-directory-2810741.pdf http://www.oracle.com/us/solutions/cloud/data-directory-2810...
- mtgp1000 6y agoI had been paranoid about this for some time, thanks for confirming. It is so trivially easy to decipher a person's life from their location data, especially with some simple ML. The fact that it's so easy ensures in my mind that it's only a matter of time before this data falls into the hands of a true authoritarian administration.
- dumbfounder 6y agoThis data has been commercially available for years. Assume that every government has it.
- bosswipe 6y agoIs the Mobile Application ID the same as the Advertising ID found on Android and iPhone?
- soared 6y agoMAID, IDFA, etc are all slightly different but in effect yes, they provide a device id for use in advertising.