What's the word for that? Astroturfing? When a company needs to generate fake content pretending to be real questions from real users. Would you spend an hour

What's the word for that? Astroturfing? When a company needs to generate fake content pretending to be real questions from real users. Would you spend an hour writing a really thorough answer to a question if the person who asked the question got paid to ask it, and never reads any of the responses? It's fake.