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One thing to notice is: Olympus is NOT shutting down the camera business. It gets split off the Olympus coproration and is supposed to run as an independant com
by _ph_ 6y ago
One thing to notice is: Olympus is NOT shutting down the camera business. It gets split off the Olympus coproration and is supposed to run as an independant company. Of course that could mean a later death, but it can also mean that it continues to prosper as management might take new directions.
Also, while still producing a deficit, the camera division managed to improve the balances quite a bit over the last year. A completely new production facility was opened not long ago in Vietnam, and new camera models and lenses were launched, others still in the pipeline and the plans are to bring them to the market.
I am a very happy Olympus user and definitely hope, that their lineup has a long future. I see mFT as a great alternative to the ubiquos "full frame" cameras, which are, if you look at the complete sets, more expensive and especially bigger and heavier. And despite of the "small sensor", Olympus cameras produce excellent results, to no small amount due to the excellent optics.
- 127 6y agoI think a lot depends on how well they can keep up with the sensor technology. Sony seems to have the market cornered on that front.
- _ph_ 6y agoQuite a few of the Olympus sensors are made by Sony. At any time, they could pick up some money and just ask Sony to give them a new sensor design. This is one hope I have, that after the split-off, new money is invested in updating the sensors.
- slantyyz 6y agoIIRC, right around the time Oly switched from Panny to Sony sensors, they made an agreement to share tech/patents, which I think included Oly's multi-axis IBIS.