And absolutely nothing will change. In fact the volume of counterfeit goods, fake reviews and scams on Amazon and other marketplaces will only increase. Its hon

And absolutely nothing will change. In fact the volume of counterfeit goods, fake reviews and scams on Amazon and other marketplaces will only increase. Its honestly not even really Amazon's problem at this point, its more that there is an entire Chinese industry devoted to counterfeiting and scamming, with literally hundreds of thousands of intelligent, capable people spending their lives looking for ways to make a dishonest buck. Amazon is essentially putting a band-aid on a leaking damn at this point. Until China actually puts strong IP protections in place (They never will) there's really not much western companies can do about it beyond paying lip service to a problem they know they can't actually solve.