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Exactly. I’m not a huge fan of Yelp but I used to use the mobile website occasionally. But they have been slowly crippling the mobile website over the years to
by OkGoDoIt 6y ago
Exactly. I’m not a huge fan of Yelp but I used to use the mobile website occasionally. But they have been slowly crippling the mobile website over the years to force you to download the app instead. So now I don’t use Yelp anymore. I don’t see why a company like Yelp would embrace this, although given Apple has featured them extensively in the announcement I assume they are embracing it after all. Maybe because there’s such a simple path from app clip to installing the full app, companies might see this as a potential avenue for new installs? Also supposedly App Clips can access nearly all of the native app APIs, so even if they can’t get much location data and have limited notification access, they might be able to get some available data off the user’s device?
- notatoad 6y ago>companies might see this as a potential avenue for new installs it seems like the opposite of that to me. right now, if there's some task you want to accomplish (order a meal, rent a scooter...) you have to install the app to do that. With app clips, you get the option of completing the task without installing the app. as a user i love this, but it's definitely not going to drive app installs.
- OkGoDoIt 6y agoI agree, I was mostly trying to play devils advocate and try and figure out any potentially positive reason. As an extreme counterexample, I refuse to install GrubHub or Uber Eats or apps like that, instead just calling the restaurants directly to order food. It’s possible I might try out an app clip, and maybe the process would be smooth enough that I’d be willing to upgrade to the full app. But I know I’m definitely outside the norm and realistically this wouldn’t move the needle in a positive direction for businesses. I’m mostly just concerned that this will likely detract even further from web-based alternatives. GrubHub might decide that since they have App Clips, they can pull a Yelp and disable their mobile website completely.