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Apple marketed directly to UNIX and Linux power users with their famous advertisement: https://julxrp.files.wordpress.com/2015/08/apple_unix_ad.jpg https://jul
by runjake 6y ago
Apple marketed directly to UNIX and Linux power users with their famous advertisement:
https://julxrp.files.wordpress.com/2015/08/apple_unix_ad.jpg https://julxrp.files.wordpress.com/2015/08/apple_unix_ad.jpg
In this era, they were all about marketing to UNIX people.
- pjmlp 6y agoWhen the ship is sinking anything goes, they also had sessions at CERN back in the day, but that was never a central role in Apple culture, nor its users for the most part.
- mixmastamyk 6y agoThat ad was well after the rebound.
- runjake 6y agoI would argue that their UNIX focus was a major contributor to the popularity of the (post-OPENSTEP) Mac. It attracted UNIX nerds, which attracted other nerds and all those nerds spread the word to family, friends, and coworkers and helped spur adoption in a significant way. That's how I seem to remember it, anyway.