Currently you're in a bit of a chicken-and-egg situation, where new visitors probably need to see more fresh content to get interested, but your content only co

Currently you're in a bit of a chicken-and-egg situation, where new visitors probably need to see more fresh content to get interested, but your content only comes from having lots of visitors. If you can bootstrap the content, you may find that user acquisition gets easier. It seems a little bit like you're trying to create a more structured version of what people are already doing on Twitter with many of the trending hashtags. (e.g. today's #failedmcdonaldsproducts[1] or #100factsaboutme[2]) Rather than fight the momentum Twitter already has there, perhaps you could take advantage of the Twitter API to automatically pull these trending topics in as Thingist Lists. When a new list is auto-created from a trending topic, you can automatically tweet out a link to the Thingist list with the same hashtag, which will get you exposure among people following that term. The hard part then is making sure Thingist provides a more compelling experience than Twitter for browsing these sets of things. I'm not sure if you're there yet, but there is definitely an opportunity to do something better than search-by-hashtag. If you do pull this off, you'll have plenty of fresh content to keep new users engaged until they start creating lists right on Thingist. [1] http://twitter.com/#search?q=%23failedmcdonaldsproducts http://twitter.com/#search?q=%23failedmcdonaldsproducts [2] http://twitter.com/#search?q=%23100factsaboutme http://twitter.com/#search?q=%23100factsaboutme