Meta: what's with the top-level comments in here? A lot of serious tangents, praising or digging at Patagonia's practices, instead of focusing on the subject at

Meta: what's with the top-level comments in here? A lot of serious tangents, praising or digging at Patagonia's practices, instead of focusing on the subject at hand. Trying to signal moral standing of the party in question, so people can decide how to respond to this action?