3 ms·Apple has ~$100B cash in the bank. If they wanted to increase market share by lowering prices, they could.by ac29 6y agoApple has ~$100B cash in the bank. If they wanted to increase market share by lowering prices, they could.Hamuko 6y agoIt's closer to $200B.valuearb 6y agoNo, you aren’t counting over $100B in debt.valuearb 6y agoNot sustainably. Giving away product isn’t apples style. ARM will allow for $799 MacBook Airs with better battery life at the same margins as before.