I believe CityLab was a startup that was created to "bring tech" to Architecture and (as similar startups) pivoted into Media. Architecture is probably one of t

I believe CityLab was a startup that was created to "bring tech" to Architecture and (as similar startups) pivoted into Media. Architecture is probably one of the most difficult sectors to disrupt. It's obscure but there is a lot of research already (most architecture interns are doing it and often for free) and no low hanging fruit to pick. Most startups aim to transform this research in "tech money" but soon they acknowledge that their task is sisyphean. Architect here.