There is truth to this and it runs deep in the DNA of the two companies. On stage years ago [1] [2] Bill Gates and Steve Jobs were asked what they wish they ha

There is truth to this and it runs deep in the DNA of the two companies. On stage years ago [1] [2] Bill Gates and Steve Jobs were asked what they wish they had learned sooner that the other guy did first. Gates ventured that he would give a lot to have Steve’s taste. Jobs responded that he wish he were as good as Bill at partnering with others. These were more than off-the-cuff compliments. They speak to Apple’s DNA as a design company focused on UX, and Microsoft’s DNA as a platforms company. [1]: https://www.wsj.com/video/bill-gates-and-steve-jobs-at-d5-full-session/60C4F9FA-9AD5-4D04-8BB6-015AEBB1C052.html https://www.wsj.com/video/bill-gates-and-steve-jobs-at-d5-fu... [2]: http://allthingsd.com/20070531/d5-gates-jobs-transcript/ http://allthingsd.com/20070531/d5-gates-jobs-transcript/