If any of your clients rely on "pay-per-click" advertising, your care-free attitude toward page load speed will simply cost them money. The difference between a

If any of your clients rely on "pay-per-click" advertising, your care-free attitude toward page load speed will simply cost them money. The difference between a subsecond load time and a 5-10 second load time is a lot of lost revenue. Not a lot of people will wait over 5 seconds for your fancy webapp SPA to load. They will click back or just exit. It has nothing to do with standards, businesses don't care about standards in the long run, they care about making money.