Oh, you're saying that this is more like Colin Kaepernick's decision to partner with Medium moreso than Medium's conveniently-timed decision to support a moveme

Oh, you're saying that this is more like Colin Kaepernick's decision to partner with Medium moreso than Medium's conveniently-timed decision to support a movement through celebrity endorsement. Yes, that makes sense, and it seems that Kaepernick likely has the upper hand in this transaction. His brand is much stronger than Medium, better growth potential, impossible to replicate. I hope he got at least 20% of the company in this deal.