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> But BlueKai also uses more covert tactics like allowing websites to embed invisible pixel-sized images to collect information about you as soon as you open th
by themodelplumber 6y ago
> But BlueKai also uses more covert tactics like allowing websites to embed invisible pixel-sized images to collect information about you as soon as you open the page — hardware, operating system, browser and any information about the network connection.
View-source
Ctrl-f "pixel"
:-)
This seems really odd to include, given Techcrunch's use of pixels, and whatever their own covert pixel tactics may be...invisible pixel images are part and parcel when you start talking about pixels in general. (Edit: The author seems to have addressed this)
Also, is that _Kai_ as in the Japanese word for ocean? Or is it _Kai_ as in meeting?
Perhaps the entire word is a Japanese derivative, with buruukai meant to connote a gathering of nervous, fearful Oracle executives? Not the most auspicious reading...
- GoblinSlayer 6y agoThat's useless. If you have javascript, just make the request directly, why pixel? The facebook pixel is slightly above that and is done right.
- WrtCdEvrydy 6y agopixels work with javascript disabled...
- josephmosby 6y agoMy guess is that there was an Oracle MBA type who thought they were being very clever by not saying "Blue Ocean," but "Blue Kai." https://www.blueoceanstrategy.com/what-is-blue-ocean-strategy/ https://www.blueoceanstrategy.com/what-is-blue-ocean-strateg...
- pnw_hazor 6y agoOracle bought BlueKai in 2014.
- reaperducer 6y agoThis seems really odd to include, given Techcrunch's use of pixels So because TechCrunch does something bad, that makes Oracle doing the same thing not bad? Yes, it's hypocrisy at the macro level. But it's not an excuse for either party.
- andylynch 6y agoTo be fair, the author does touch on this, giving the fact that this very article has a Bluekai tracker as an example of its prevalence.
- themodelplumber 6y agoThank you, I missed that on my first pass.
- manigandham 6y agoI know the founder of BlueKai. The name refers to "blue ocean" as in the blue ocean strategy of business where you enter or create an entirely new market rather than competing with everyone else in a saturated one (which is called red ocean).
- pwdisswordfish2 6y agoThis "commentary" is really common on HN. Perhaps, to add "integrity" for cynical HN readers, articles critical of tracking and advertising should be published on pages that do not include the means to access trackers or ad servers. Not sure how that changes the effect of the article. One would think the content of the article is what matters. Perhaps this is just another example of shooting the messenger.