I don't think there needs to be a new Google or a requirement to be distributed. Simply having half a dozen or more search engines per country/language, with t

I don't think there needs to be a new Google or a requirement to be distributed. Simply having half a dozen or more search engines per country/language, with their own indexes and algorithms should help see the web more fully. ATM in English, Bing and Google have the largest indexes and Mojeek has its own index though smaller. DDG, Ecosia and others are just the Bing index re-ordered. I enjoyed the OP, though. And I think niche directories/blogrolls would be progress. The current centralised web is a result of everyone dancing to the tune/rules of the large platforms.