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You may be surprised to learn that retail stores pay the manufacturers for their products (at "wholesale" prices), and are free to sell them at whatever markup
by gamblor956 6y ago
You may be surprised to learn that retail stores pay the manufacturers for their products (at "wholesale" prices), and are free to sell them at whatever markup they wish.
Thus, retailer margin can vary anywhere from negative (doorbusters) to 1000% (i.e., alcoholic beverages).
- scarface74 6y agoWe are talking about software in particular - I cited software sells. An app developer is free to charge 43% more to still get their desired amount.