2 ms·

When? Source?

• threeseed 6y ago
  In 2016, Apple reduced subscriptions to 15%. https://www.businessinsider.com.au/apple-changes-app-store-revenue-split-2016-6?r=US&IR=T https://www.businessinsider.com.au/apple-changes-app-store-r...
  • OkGoDoIt 6y ago
    And nearly every app pivoted from a buy it once model to a pay monthly/annually model. Absolutely made the state of iOS apps worse for end-users :-(
    • scarface74 6y ago
      It pivoted because there isn’t a way to do upgrade pricing.
  • stephc_int13 6y ago
    That's not a reduced margin on IAP, that's a different serrice with a different model, and 15% is only after a (quite high) threshold. Very few mobiles games can be sold using the subscription model.