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I've never looked into Mechanical Turk either. Sounds like something that could be helpful. I wonder what a good budget would be for using it successfully.
by DerekH 16y ago
I've never looked into Mechanical Turk either. Sounds like something that could be helpful.
I wonder what a good budget would be for using it successfully.
- dstorrs 16y agoI've done this. I set up a survey on SurveyMonkey and then created a series of tasks on MT to send people to it. I paid about USD$0.05 per survey and spent something like $30 or $40 (I don't recall exactly). I got thousands of people taking the survey, they were from all over the world, all different demographics, and the information was solid -- i.e., people didn't just type "jfalksdfjkjhgkj" to try to steal the money. One thing to be aware of: since this will be an international audience, their English reading skills will be at various levels. Make sure your directions / questions are very clear and simple.
- mayava 16y agoI highly recommend that for your first set of questions you either use filter surveys (ask for age, location, gender, etc) to target people who are in your target user demographic, or have test questions to make sure they really understood your pitch (ex: Summarize this product in 30 words or less). In my studies, I limited the respondents to the US, because I was getting too much noise from international workers. I also gave them the option of leaving more detailed feedback. Most of them did, to my surprise.
- wmboy 16y agoWhat did you find was the best way to get quality traffic to the survey page?
- mayava 16y agoYou can get decent data for about $50, but it may take you a few batches to get your questioning and worker filters on just right. I recommend starting with small batches of 20 or less responses, just to test quality (international vs. US only, specific panels, etc)