If anyone, they should be the one to do it. Basecamp/37Signals is established and has enough money to fight the fight without being included in the bickering li

If anyone, they should be the one to do it. Basecamp/37Signals is established and has enough money to fight the fight without being included in the bickering like it would happen if Google or Amazon did it. Not to say anything is coming from this, but at least they do have enough money to make buzz.