This effort by the NYTimes just seems misguided. Why don't media companies understand that the Internet is ubiquitous? There isn't a separate Internet on your i

This effort by the NYTimes just seems misguided. Why don't media companies understand that the Internet is ubiquitous? There isn't a separate Internet on your iPad or your laptop or if you're going through a search engine or Twitter. It's all the same Internet from a user's perspective...why don't the media guys get that? I don't mean this in a passive aggressive way. I genuinely want to know if someone can explain why they behave this way. There are lots of smart people at these organizations...Why are they using a strategy that so fundamentally misunderstands how people use the Internet?