To be clear I agree with you here, why not just be upfront about the fact that they believe in diversity as a component of ethical investments and be done with

To be clear I agree with you here, why not just be upfront about the fact that they believe in diversity as a component of ethical investments and be done with it. Stuff like: "Better diversity "brings economic as well as cultural benefits," Legal & General Investment said when announcing the new policy." will have their detractors running to the "where's the data" response which shouldn't be the point.