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I absolutely blame the EU for this. The job of any political organisation isn't just to blindly regulate, but to predict the likely response of the regulated in

I absolutely blame the EU for this. The job of any political organisation isn't just to blindly regulate, but to predict the likely response of the regulated industry, including in a worst case scenario. I worked in web dev when these regulations were introduced, and any idiot could see that most companies would take the laziest, safest route to complying with them, in a way that would put a massive burden of inconvenience on the user. If the EU was competent, they wouldn't have needed warning about this outcome. But they were warned, again and again and again. They chose to ignore it and screwed over their constituents for nothing.

Nextgrid 6y ago
The majority of these are not compliant either way because they are either "opt-out" (with pre-ticked checkboxes) or make it difficult to not grant consent/withdraw consent (declining usually requires much more clicks than accepting). What the EU did wrong is not the design of the law, it's the lack of enforcement. Enforcement of the law will fine anyone requesting consent in an annoying/obnoxious way and will clean up the current mess we're in.
TeMPOraL 6y ago
Well yes, I agree. They should've banned tracking cookies outright, informed consent or not. Alas, they tried to leave space for honest businesses to play with - which is always a bad idea where it comes to the advertising industry.