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"What would happen to overall customer satisfaction if instead of simply refunding his money, we sent an Ipad2 and added a funny note? Could that story go viral
by rokhayakebe 16y ago
"What would happen to overall customer satisfaction if instead of simply refunding his money, we sent an Ipad2 and added a funny note? Could that story go viral and create enough buzz that we could not get for less than $400,000 in marketing budget and countless meetings?"
That sounds like hacking to me. But hey, I am no hacker, so....