Maybe this is just one of those pet issues that I can't get behind. Hiding "www" does not strike me as some evil scheme to prevent savvy users from bookmarking

Maybe this is just one of those pet issues that I can't get behind. Hiding "www" does not strike me as some evil scheme to prevent savvy users from bookmarking websites. It just doesn't. They already had the feature you are worried about and it's existed since like 1999. Do you remember the "I'm Feeling Lucky" button? You could bookmark a query and it would redirect you to the first result for that search. It was discontinued in 2010 [Wikipedia]. I feel like there are a lot more sane things to be paranoid about in the world right now, but mandatory "I'm feeling lucky" doesn't reach my top 20000.