Hiding the URL won't make people learn what it is. And what great thing can be accomplished when one changes it - this is how I learned a lot of things when WWW

Hiding the URL won't make people learn what it is. And what great thing can be accomplished when one changes it - this is how I learned a lot of things when WWW was starting. Are we promoting idiocracy now? If someone doesn't know what it is he/she should find out, or live with not knowing.