Never heard of Trunk Club, but I love the execution. The interesting thing I'm taking away as a point of comparison is how superior an identity like "Trunk Club

Never heard of Trunk Club, but I love the execution. The interesting thing I'm taking away as a point of comparison is how superior an identity like "Trunk Club" is versus a simple "I found a clever domain that was available" type identity like dress.me. "Dress Me" is kind of immasculating/infantilizing, whereas Trunk Club is kind of exclusive and sort of has an old world sophistication to it, both in use of throwback terminology "trunk" and the fact that clubs are such "guy things." Not really comparing the feasibility of one business or the other, just pointing out my reaction to the identities...