> We need to explain that the information about you can be passed among 25 different ad tech companies or it can be passed among 25 parts of Google. Which one o

> We need to explain that the information about you can be passed among 25 different ad tech companies or it can be passed among 25 parts of Google. Which one of those is better or safer? That’s hard to know. Really? Neither option is great but if you absolutely have to choose the lesser of two evils it seems obvious that Google is going to be a better steward of your data than 25 random ad companies. At least Google isn't going to sell your data. Those 25 other ad companies are going to turn into 2500 real fast.