I 'd suggest the Red Hat model. Copyleft code, trademarked name, make money from support. It has good synergies in incentive alignment between you and the commu

I 'd suggest the Red Hat model. Copyleft code, trademarked name, make money from support. It has good synergies in incentive alignment between you and the community (that may hopefully materialise) around the project and a track record of success.