I'm the one who posted up the job ad, and the who wrote the blog. As @ig1 said (from coderstack.co.uk), the salary is not that far off; £38K goes a lot further

I'm the one who posted up the job ad, and the who wrote the blog. As @ig1 said (from coderstack.co.uk), the salary is not that far off; £38K goes a lot further in Leeds than in London. Maybe "Middle-Weight iPhone Developer" would have been better.