People always choose to measure the easy thing to measure instead of trying to measure the important, but often difficult, thing to measure. For example I ofte

People always choose to measure the easy thing to measure instead of trying to measure the important, but often difficult, thing to measure. For example I often see people obsessed about tracking time spent on something instead of measuring the actual outputs and results. Yes it is difficult to even define "results" and then metrics which actually matter. Most managers confuse the actual functionality of code and easy metrics like lines od code, number of widgets implemented or jira tickets closed, none of which reflect value added to the org. But choosing to measure process inputs such as time spent on something or how much hard work somebody put at it is equally as bad if not worse.