4 ms·
I'd argue that the way Apple got into the iPad market was extremely different from the iPod. Apple's iPod play was very low key and niche at the time. The iPad,
by rbranson 16y ago
I'd argue that the way Apple got into the iPad market was extremely different from the iPod. Apple's iPod play was very low key and niche at the time. The iPad, in contrast, is a mass market product Apple waited for the timing to be just perfect on. It required the technology to get where Apple wanted it and Apple's (now) enormous scales of economy.
- protomyth 16y agoIf you go back and look, the iPod wasn't put out in a low key way. It fit the pattern that Apple has established. The problem was that the MSM didn't really pay them much attention and the timing was really horrible (Oct 2001 release).