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The value in those private label items is sometimes the aesthetic is more appealing. One example: the pattern on a textile such as a curtain or blanket, or the
by sidlls 6y ago
The value in those private label items is sometimes the aesthetic is more appealing. One example: the pattern on a textile such as a curtain or blanket, or the colors/patterns on casing for an electronics item.
There are considerations people have that are above and beyond the purely utilitarian.
- chillacy 6y agoYea in those cases I agree that they do have more involvement than slapping a logo on. That's the case of sunglasses and luxottica: companies are selling a design/logo which is the distinguishing factor, and the manufacturer is simply building it. On the opposite end is where a manufacturer of pasta/salt/milk puts the exact same product in boxes with different labels.