Basically, Amazon's going to push and push until the courts push back. Business is dog-eat-dog coopetition, it's not some sort of place where people play nicely

Basically, Amazon's going to push and push until the courts push back. Business is dog-eat-dog coopetition, it's not some sort of place where people play nicely together. The irony here is by directing users to their private label and simply away from SKUs contaminated with fakes they may already be providing a better customer experience. Same goes for directing users away from items with fake reviews.