Note that from a SEO and discovery standpoint you bring link power and authority to the domain you blog on. So if you use a platform and not your own domain, th

Note that from a SEO and discovery standpoint you bring link power and authority to the domain you blog on. So if you use a platform and not your own domain, then the platform gets all the link juice. Platforms are only good for spammers as they can piggyback on others authority.