Competing with Google is hard and DDG serves very specific niche trying to do it. With this niche growing big enough both Bing and Yandex share it, in a way. Im

Competing with Google is hard and DDG serves very specific niche trying to do it. With this niche growing big enough both Bing and Yandex share it, in a way. Imagine a successful business which is built solely on your API. I think the real problem DDG solves is the need of independent brand for Bing and Yandex, fitting this niche.