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> My pet theory why YouTube is better is that there is no incentive to make videos longer. [...] YouTube videos seem to be mostly as long as they need to be to
by gregmac 6y ago
> My pet theory why YouTube is better is that there is no incentive to make videos longer. [...] YouTube videos seem to be mostly as long as they need to be to tell the story they want to tell.
I don't think this is an accident: YouTube apparently ranks based on watch time / retention, so if you make your video too long and people don't watch to the end it hurts you.