I think Rapportive is doing this wrong though and unless they pivot or get acquired I don't think they can go anywhere like this. There is a huge gap between em

I think Rapportive is doing this wrong though and unless they pivot or get acquired I don't think they can go anywhere like this. There is a huge gap between email and CRM, Rapportive is the perfect candidate for the job yet they only support like 3 CRMs, I don't know why. Why they throw away such a great business idea. Unless they focus on the gap between CRM and Email it's just a cool plugin, as soon as they start to solve that pain they are in business, making money and their audience will be people whose got money and happy to spend. As a small company or just as a person I don't really care twits from whomever emailed me, I don't care twits from my customers or Facebook or any other social stuff. It's pretty much useless. Only LinkedIn information of the client is useful, rest is fun but ultimately pointless. Maybe I'm missing something as well.