I think I'm just confused partially because I see a lot of buzz on tech sites like HN for Xobni/Rapportive for a product that doesn't appear to be targeted towa

I think I'm just confused partially because I see a lot of buzz on tech sites like HN for Xobni/Rapportive for a product that doesn't appear to be targeted towards most techies. I'm now thinking that they're targeted towards highly/over-connected people (who have trouble remembering who all their contacts are). Those people (like Michael Arrington) have greater than average influence over all sites, including tech sites, so it gets discussed. i.e. I'm not missing anything :).