3 ms·

Interested to know who is paying you $1k for a blog post...

goatherders 6y ago
I'm not telling you specifically who, obviously, but we have 3 clients that order a post from us about once a month for at least $1,000. The posts typically are: - 2000 to 2500 words - FAST (48 hour) turnaround - ready to be published without more than a simple read through - voice consistent with other posts that we may not have written for them - well cited or referenced The clients are - b2b environment selling into the enterprise - companies that generate b/w 10M and 100M in business - tech companies that have a disproportionally small digital marketing team thus the need to outsource. Example, in early March we wrote a series of 3 blogs posts about security challenges for transforming your organization to WFH. $2500 for a total of ~6000 words, ordered Monday morning and delivered Wednesday night.
- elvecinodeabajo 6y ago
  I can't believe it. Literally.
  - goatherders 6y ago
    Ok. I dont really have anything to gain by lying.
    - jagannathtech 6y ago
      You are just herding goats amirite? jk ;)
    - reroute1 6y ago
      your website looks like a joke and your "company" sounds awful
      - goatherders 6y ago
        Sorry, the stacks of money on my desk blocked me from seeing your comment. Scoreboard, loser.
        elvecinodeabajo 6y ago
        Totally troll comment. Zero trusting in your words.
- Ayesh 6y ago
  2-2.5K for a blog post sounds excessive in length, specially for b2b companies that sounds like they post often. I have quite a few blog posts and 1200-1600 is the sweet spot that I get pretty much 100% readership. Anything longer than that gets bookmarked but never read.
  - goatherders 6y ago
    I'm glad that works for you. Long form posts (2k+) are most often deep product breakdown/review or how-to guides. My experience has been that such pieces perform very well across a variety of important metrics when the quality is high.
- agustif 6y ago
  As someone who has been thinking about doing some ghost writing for b2b/enterprises/startups as a nice side-income but never got to actuallly do it. This is a great footprint for me to try and crack something to submit (monday) ideally. I already applied to a great SaaS which I see an open call to write blogposts for in their newsletter. The CEO asked which topics I would like to write about and I submited 2-3 rough ideas, and he thought they were OK and asked for a draft. I never followed through. I don't have any blog although I think I could do it. Would you mind emailing you for some more specific advice or editorial peer review in the moonshot case I finally get to write some shit? Thanks again for your great (free) advice
  - goatherders 6y ago
    Go ahead. And if you have a tech bent I can probably put you to work as well.
- joeldg 6y ago
  100% agree, I worked a digital marketer and we needed TONS of copy all the time and paid people a lot of money for writing emails and subject lines.
sixhobbits 6y ago
$1000 is definitely higher than many, but there are a lot of people who publicly offer to pay $500. I maintain a list of places that do on github [0] [0] https://github.com/sixhobbits/technical-writing/blob/master/write-for-us.md https://github.com/sixhobbits/technical-writing/blob/master/...
- jagannathtech 6y ago
  Nice. This HN thread is a goldmine of info for me. Appreciate all these sharing of resources.

I'm not telling you specifically who, obviously, but we have 3 clients that order a post from us about once a month for at least $1,000. The posts typically are: - 2000 to 2500 words - FAST (48 hour) turnaround - ready to be published without more than a simple read through - voice consistent with other posts that we may not have written for them - well cited or referenced The clients are - b2b environment selling into the enterprise - companies that generate b/w 10M and 100M in business - tech companies that have a disproportionally small digital marketing team thus the need to outsource. Example, in early March we wrote a series of 3 blogs posts about security challenges for transforming your organization to WFH. $2500 for a total of ~6000 words, ordered Monday morning and delivered Wednesday night.

elvecinodeabajo 6y ago
I can't believe it. Literally.
- goatherders 6y ago
  Ok. I dont really have anything to gain by lying.
  - jagannathtech 6y ago
    You are just herding goats amirite? jk ;)
  - reroute1 6y ago
    your website looks like a joke and your "company" sounds awful
    - goatherders 6y ago
      Sorry, the stacks of money on my desk blocked me from seeing your comment. Scoreboard, loser.
      - elvecinodeabajo 6y ago
        Totally troll comment. Zero trusting in your words.
Ayesh 6y ago
2-2.5K for a blog post sounds excessive in length, specially for b2b companies that sounds like they post often. I have quite a few blog posts and 1200-1600 is the sweet spot that I get pretty much 100% readership. Anything longer than that gets bookmarked but never read.
- goatherders 6y ago
  I'm glad that works for you. Long form posts (2k+) are most often deep product breakdown/review or how-to guides. My experience has been that such pieces perform very well across a variety of important metrics when the quality is high.
agustif 6y ago
As someone who has been thinking about doing some ghost writing for b2b/enterprises/startups as a nice side-income but never got to actuallly do it. This is a great footprint for me to try and crack something to submit (monday) ideally. I already applied to a great SaaS which I see an open call to write blogposts for in their newsletter. The CEO asked which topics I would like to write about and I submited 2-3 rough ideas, and he thought they were OK and asked for a draft. I never followed through. I don't have any blog although I think I could do it. Would you mind emailing you for some more specific advice or editorial peer review in the moonshot case I finally get to write some shit? Thanks again for your great (free) advice
- goatherders 6y ago
  Go ahead. And if you have a tech bent I can probably put you to work as well.
joeldg 6y ago
100% agree, I worked a digital marketer and we needed TONS of copy all the time and paid people a lot of money for writing emails and subject lines.

sixhobbits 6y ago

$1000 is definitely higher than many, but there are a lot of people who publicly offer to pay $500. I maintain a list of places that do on github [0] [0] https://github.com/sixhobbits/technical-writing/blob/master/write-for-us.md https://github.com/sixhobbits/technical-writing/blob/master/...

jagannathtech 6y ago
Nice. This HN thread is a goldmine of info for me. Appreciate all these sharing of resources.