"To put that another way, if Google managed to scoop up just 2% of that industry they’d have more than doubled their revenue. With their driverless car project,

"To put that another way, if Google managed to scoop up just 2% of that industry they’d have more than doubled their revenue. With their driverless car project, I think they’ve got a shot of taking a much bigger slice of the pie than that." I'd say it takes more to "do it properly", but I'd recommend reading this nonetheless: http://mattmaroon.com/2011/01/03/google-will-become-an-ai-company/ http://mattmaroon.com/2011/01/03/google-will-become-an-ai-co...