Personally I think it's the best thing that could happen. Digg has been roundly defeated by low-profile engineering companies (reddit and stumbleupon). In my op

Personally I think it's the best thing that could happen. Digg has been roundly defeated by low-profile engineering companies (reddit and stumbleupon). In my opinion that was almost entirely because of their cult of personality approach. I don't think Kevin was even comfortable with it. It's been looking up because they've already abandoned that. This just confirms it.