Exactly. Corporations don't care about BLM. The individuals in the company might. The people writing the tweets or the press releases very well might care deepl

Exactly. Corporations don't care about BLM. The individuals in the company might. The people writing the tweets or the press releases very well might care deeply as well. But the corporation as a whole will only care for as long as it's the popular thing to do. They won't do anything that might hurt the bottom line -- like, for instance, voicing support for Hong Kong.