I had been meaning to blog for a long time. But I always found setting up my own blog to be cumbersome. Last summer I heard about Substack and just started writ

I had been meaning to blog for a long time. But I always found setting up my own blog to be cumbersome. Last summer I heard about Substack and just started writing. They make it quite easy. I used to write whenever I felt like it and then I started to do it once a week. It's certainly become more of a habit now and I am always thinking about what to write next. I have always been obsessed about the stock market so that's what I started writing about: https://playingfordoubles.substack.com/ https://playingfordoubles.substack.com/ It's been a fun journey. It's fun to go back in time and have a diary of what I was thinking re: investment ideas and investment philosophy, and how things played out. To answer your questions more directly 1) Process -- i try to have a list of topics and a date I want to publish by. I try to do my writing in 2 or 3 sittings. I dont write everyday. 2) I think I answered above. 3) At first it was a personal commitment to myself, then i started telling a few people about it, and now i guess its a combination of seeing more people reading the articles and also not wanting to lose my habit of writing every week. 4) Struggles - it's been a big time commitment. Also, yes, it's a bit odd to put yourself out there but now I actually use it to my advantage - since I write about stocks, if I dont feel comfortable writing about something, I probably shouldn't be investing that way!