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Together with jivings I'm working on a ethical code of conduct [1]. Please add more if you want. Happy to make this a standard for websites. Maybe add a seal as

• edraferi 6y ago
  Looks good, but needs additional specificity / testability. > No hidden costs What is a "hidden cost"? Sometimes pricing is complicated. For example, shipping and sales taxes vary based on the customer's location. > No making it difficult to cancel/unsubscribe from a plan Maybe: "An authenticated user must be able to review their past and upcoming charges within 2 clicks from the default view. This page must provide immediate options for cancelling/unsubscribing (2 additional clicks to allow for confirmation)." Or weaker: "Users must be able to cancel/unsubscribe by any mechanism that they can use to sign up / subscribe. For example, if users can purchase a subscription on the website, a they cannot be required to make a phone call to cancel that subscription" > Automated emails to not self generated mailing lists/social platforms I don't understand what this means. Are you trying to prevent the companies from using third-party advertising targeting? That seems like an unreasonable ask. It would prevent using Google/Facebook/Twitter for basic marketing tasks. > No spammy follow up emails This is not testable. It would be more valuable to identify quantitative best practices and publish those. e.g. "When a user cancels a subscription, do not sent them more than 1 marketing email per month asking them to re-subscribe" > Allow recipients to easily unsubscribe from mailing-list emails This should be covered by the "no making it difficult to cancel" clause.