"This is significant because it is designed to quickly increase the virality of a game by allowing users to check-in (and broadcast) to Facebook, Twitter, and t

"This is significant because it is designed to quickly increase the virality of a game by allowing users to check-in (and broadcast) to Facebook, Twitter, and the Heyzap graph by way of a simple button." While I don't look forward to what this will do to my Facebook screen, it's a genius idea. The next step, of course, is to offer in-game incentives for users to share, like most facebook games do.