Technically yes, but we'd like to also be used for storing content used by web apps - the CMS is designed for web sites. An analogy that might work well here is

Technically yes, but we'd like to also be used for storing content used by web apps - the CMS is designed for web sites. An analogy that might work well here is the difference between Redis vs. Postgres. Redis = optimised for key/value data at high volume, Postgres - optimised for relational data. That's how we see ourselves vs traditional CMSes.