If I may add to this... Step 1: Create a landing page using Unbounce, you do not need to know how to code in order to do this. Describe your idea and begin pro

If I may add to this... Step 1: Create a landing page using Unbounce, you do not need to know how to code in order to do this. Describe your idea and begin promoting the landing page to collect email addresses of interested people. This will work best for "low touch sales" ideas. If your idea needs a more intensive sales approach, try and get a letter of intent (non-binding agreement to purchase the software when ready) from potential customers. Step 2: Once you have an idea of how much interest there is, you would then be able to approach potential tech co-founders with a more substantial proposal - "looking for a co-founder for a startup with X interested users, offering Y%" might be more attractive than "I have a great idea, can you build it for me".