For some people, it’s all about the money: Low taxes, more benefits, cheaper stuff, free stuff. Whichever candidate will give them the most, that’s what they wa

For some people, it’s all about the money: Low taxes, more benefits, cheaper stuff, free stuff. Whichever candidate will give them the most, that’s what they want. Lazy people will fall into this category by default because they can’t be bothered to do any more rigorous analysis and don’t really have any strong values one way or another. Plus it’s hard to beat free stuff. And then there’s other people, who don’t care so much about money, but rather the values. They will vote for a candidate that will actually make them worse off as long as they feel that candidate represents their values. And they will do it over and over again.