So people have a tendency to read a headline/submission title like this and without reading the article they launch onto their soapbox about their pet issue lik

So people have a tendency to read a headline/submission title like this and without reading the article they launch onto their soapbox about their pet issue like, for example, equity compensation at startups should be treated as being worth $0 if the company is not listed. The article isn't about that. It's about companies misrepresenting their expenses by not accounting for stock-based compensation ("SBC") costs, which is completely fair. Google and Facebook (quoted in the article) do. Others (eg Workday, Splunk, Okta and Atlassian are quoted) seem to muddy the waters by stating they're unprofitable on a GAAP basis (which includes SBC since 2004) but profitable on a non-GAAP basis (where SBC isn't treated as an expense, I assume?). So, caveat emptor for investors, basically.