I think its a combination of a lot of things: 1) He is a good listener, that asks questions that non journalists would ask. Listen to Ezra Klein interview the

I think its a combination of a lot of things: 1) He is a good listener, that asks questions that non journalists would ask. Listen to Ezra Klein interview the same guest and you see the exact opposite type of interview. Klein comes off as more "intelligent" and more "informed", his questions are more journalist in nature, and he has usually read the book (opposite of Rogan). I like both Rogan and Klein, but I get the Rogan appeal, and I think Klein interviews can come off annoying sometimes (the 10th "That's a great question Ezra" is trite) 2) He is not a political partisan. It is refreshing to hear someone who is not "toeing the dem/rep line" (or is it towing). A lot of people in here are saying he is alt-right, which is a joke, he is not at all. 3) He has great guests for all walks of life 4) He comes off as a normal guy (but clearly is actually in the top 1% at this point) 5) He is a comedian, and does not care about political correctness and gives two shits about cancel culture